Wednesday, February 28, 2007

McMobile

Remember when mobile phones first started to hit the shelves? I bet back then, most of you emphatically said "I don't need one of those things!"





Sooner or later, most of us probably thought "Well, I guess it might be useful in emergencies..." and today, you've probably got loads - most of them old phones stuffed in a drawer somewhere. You're probably even fiddling with it right now.

There's quite a lot you can do with mobile phones these days. You can sent text messages, photos, videos, play music, play video, buy ring tones, surf the internet, get train times and download football results. You can even use them to make telephone calls, apparently.

Well now, you can even pay for a Big Mac with one, provided you are Japanese anyway.

Now you could say that this sort of thing is convenient. You don't have to scramble around for change and it will be a swift, seamless transaction.
You could also argue that this is yet another example of how marketers are looking to turn us all into a cashless society, making it easier for them to electronically tag what we eat, when we eat it and when we eat. Still, I suppose I'm paranoid like that. ;)

Anyway, we should all be avoiding McDonald's, Prince Charles has told us to.

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