Now you know that the IOC have lost it

Whilst all around you are losing their heads, you should lose yours as well so as not to look stupid. That's presumably the motto at the IOC.





Now in some respects, I can accept that the chairman of the IOC's coordination committee Daniel Oswald quite likes the newly unveiled London 2012 logo, after all, that would be a matter of taste. He thinks that it's modern, dynamic, youthful, all the usual meaningless phrases that marketing people tend to come out with when trying to justify an excessively large invoice.
I on the other hand, as well as most of the British public, think that the 2012 logo shit but each to their own.

The worrying thing comes a little later though:

"We were delighted to have confirmation that the legacy aspect of the Games was what it was promised at the time of the bid," he said.

"This legacy is very important and we really consider London will be a model for future host cities of the Games.

What? Are you serious?

A games that is already predicting an increased budget of £9.3bn, has an aquatics centre that saw it's budget double overnight and a games policed by a force that doesn't have enough qualified officers, all of which before a brick has been laid is a 'good model' for future games?

It all comes from the IOC visit to London to check up on how the preparation is going. Given that the IOC, as an organisation, is a law unto itself, my only expectation is that this turned into a lunchtime back-patting session, just dragged out over three days.

Nevertheless, Ken Livingstone can't help but take this opportunity to have a dig at the doubters following these baffling comments:

Mr Livingstone guaranteed the 2012 Olympics would be the "most successful since Barcelona in 1992 in terms of regeneration and legacy".

"As the next three Olympic Games follow London, we will still be getting the legacy benefits in terms of housing and employment," he said.

He added that London would be able to meet all its Olympics targets and would "stage the greatest Games ever".

"It is time for the pessimists and purveyors of doom to start looking at the facts as laid out today and join the rest of us in backing London," he said.

As for the 'most successful legacy since Barcelona', he's probably right. Just as Barcelona turfed more than 50,000 gypsies from Montjuic Hill back in 1992, London will leave a legacy of local residential areas being bulldozed to make way for luxury apartments, leaving behind increased house prices and the dismantling of a community to be replaced by a wealthy clique.

But we should start looking at the facts? I am looking at the facts Mr Livingstone. The facts are that in 2002, the DCMS published the 'Game Plan' report which claimed that "hosting events is not an effective, value-for-money method of achieving ... a sustained increase in mass [sports] participation".
Another public think-tank found that "there is no guaranteed beneficial legacy from hosting an Olympic games ... and there is little evidence that past games have delivered benefits to those people and places most in need".
The facts also state that this Olympics is already over-budget by a considerable degree and that the London 2012 committee has produced an unpopular, epilepsy-inducing branding campaign.

Still, best to stick your head in the sand, assuming you haven't lost it yet.