We're Sorry, No Really

The latest book from OJ Simpson, If I Did It, has caused public outrage in the US, so much so that Rupert Murdoch has decided to pull a televised interview based on it from the Fox network.




After being acquitted of the murder of his ex-wife and her friend in 1995 in a controversial and compelling trial, the book details how Simpson would have carried out the Los Angeles killings "if he were the one responsible".
The book has viewed by some as Simpson's "confession" and has drawn further criticism from the victims families.
Fox and Newscorp have also come under fire from an ethical view for proposing a televised interview with the former NFL star.

But for all the ethical issues, Fox are onto a winner here. The fact that their affiliates across the US have refused to screen the interview and then Fox's decision to pull the interview altogether has got people talking. Now the mystique around the book has intensified greatly and that is sure to equate to increased sales, good news for Simpson and the books publisher Reganbooks.

I'll give you three guesses who owns them.